Our LifePath marketing model allows brands to enjoy immediate “trust by association” by being served up as meaningful (and often long-awaited solutions) inside of mega-churches, schools, and advocacy groups — channels that are typically hard to access, but are among the most powerful for authentic engagement.
Inside of these programs, consumers are actively leaning in for information and personally interacting with our clients’ brands through a powerful combination of faith, hope and testimonies.
Our firm has mastered the skill of developing meaningful and effective multicultural marketing campaigns that not only builds brand awareness, but resonates with communities of color to impact lives.
Because of our intense focus at the community level, we have developed a core competency in reaching the unreached.